Built for Athletes
45 Min
Before.
30 Min
After.
The two moments that decide a training session. Real food, functional micronutrients, timed to the window.
45 minutes before training
30 minutes after training
Real food. Real Ingredients.
Functional micronutrients
Timed to the window
IGNITE. REBUILD.
45 minutes before training
30 minutes after training
Real food. Real Ingredients.
Functional micronutrients
Timed to the window
IGNITE. REBUILD.
The System
Two Bars
One Outcome
Pre-Training
IGNITE
30–60 min before warm-ups
Primes circulation and hydration before the first whistle.
Beetroot Extract
Sea Salt
Potassium
Magnesium
Ginger
Vitamin C
Whey + Collagen
$5.49
RESERVE YOUR SPOT
Post-Training
REBUILD
Within 30 min after the final whistle
Recovery-support actives, sodium replacement, and a protein bridge — in the 30-minute window when they matter most.
Tart Cherry
Turmeric + Piperine
Ginger
Sea Salt
Magnesium
Potassium
Whey + Collagen
Vitamin C
$5.49
RESERVE YOUR SPOT
The Protocol
Own the window.
Wake Up
45 Min Out
IGNITE
Training
Within 30 Min
REBUILD
Real Meal
The Science
What's inside
and why.
IGNITE
IGNITE
Beetroot
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Supports nitric oxide production and blood flow before high-intensity effort. Primes circulation before the first whistle.
IGNITE
Electrolyte Stack
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Sea salt, potassium citrate, and magnesium glycinate — the minerals you sweat out first. Loaded before, not after.
BOTH
IGNITE + REBUILD
Whey + Collagen
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12g protein per bar. Not a meal replacement — a functional bridge in the training window.
IGNITE + REBUILD
Ginger
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Gingerols for anti-nausea and circulation support. Present in both bars — before to prime, after to recover.
REBUILD
REBUILD
Tart Cherry
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High-anthocyanin extract shown to reduce muscle soreness and support recovery. Hits the window when it matters most.
REBUILD
Turmeric + Piperine
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95% curcuminoids with black pepper extract for bioavailability. Anti-inflammatory support in the post-training window.
Early Access
Get first access. No noise.
Pre-launch pricing, drop dates, and training content.
Athletes
From the field.
"I took an IGNITE bar before the game. I felt like I was flying."
Christian Ortiz
Professional Soccer Player AV ALTA
"I had one before my push day and it tasted phenomenal, not going to lie."
Christian Labellman
Gym Bro
"I had one before and after I worked out. They are so good and actually work"
Stefan Momcilovic
University of Michigan Soccer